Affiliate marketing ‘can produce sales’
Affiliate marketing has grown in the past couple of years and it can produce sales for traders, it is said.
David Hall, partnerships director at Affiliate Window, comments that affiliate marketing was once an immature market.
Payment barrier to affiliate sector growth
Dissatisfaction with online payment methods could be obstructing the growth of the affiliate marketing industry, it has been claimed.
Payment is top gripe for affiliate marketers
Unsatisfactory payment procedures are among the top gripes for affiliate marketers, new research from EntroPay shows.
Affiliate marketing viewed as cost-effective channel
An increasing number of firms view affiliate marketing as an effective sales channel, a new survey reveals.
Email “critical” to success of affiliate programmes
Email marketing can be “critical” to the success of affiliate programmes, an expert has suggested.
Regimantis Andre, creator of affiliate network Click2Sell, said that while affiliate programmes can be a good way to increase a business’ income, their usefulness can be affected if emails are mistaken for spam.
Borders seeks affiliate success online
Borders’s new affiliate marketing programme looks to have got off to a healthy start, signing up more than 150 website within a week.
The bookseller’s eight per cent introductory commission offer on sales of CDs, DVDs and magazines seems to have been a substantial enough sweetner.